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-- Principal Financial Police officer As well as simply to construct on it, David, we're around an 80% share today with four SKUs in the market. It's around 3% to 4% of industry share. And we're having out of stocks today. So we do not truly know what the potential is yet. What we do know is that we're scaling up manufacturing really swiftly.


So we understand that we can double, maybe three-way that based on need without endangering quality. So we're pressing it as high as we can. We have actually got extremely attractive cost explain out there. And also currently it's simply a distribution and also gratification video game.-- Ceo As well as by the method, we're refrained, right? So we have even more drinks pertaining to market, and our development team is working like around the clock to understand what is the following variation, what is the next-generation of our beverages product to make sure that we remain to stay in advance?-- Canaccord Genuity-- Analyst That's all extremely practical - business canopy.


As well as has the federal government come back at all with potentially altering the equivalence grams that remain in these beverages? Because I would certainly guess that you can not actually start selling 2 or fours of these points up until that gets changed.-- Chief Executive Officer Yeah. Look, I believe there is some assistance of it, particularly in the provincial organizations that market the product.


-- Principal Financial Officer We're dealing with it. Yeah.-- Canaccord Genuity-- Expert Many Thanks. Your next inquiry comes from John Chu from Desjardins Funding Markets. Please go on.-- Desjardins Resources Markets-- Expert Hi. Excellent morning. I just desired to follow-up on the remark made earlier regarding net profits slowly improving in the Canadian Rec market with more shop openings. So sort of thought it would certainly have been perhaps a bit extra accelerated development in the coming quarters and just extra progressive. Can you talk about simply exactly how you might see all those factors coming into place in the following number of quarters?-- Principal Financial Policeman Yeah, John. So look, what we have actually been happily surprised by is stores proceeding to open also throughout a pandemic as well as our latest quote is that by the end of fiscal year, we might be in extra of 1,200 stores throughout Canada.

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As we call in our supply chain and also remain to execute in regards to PO fulfillment, as we remain to perform in regards to Cannabis 2.0 implementation, more beverages, even more chocolates, more vape out in the market. As we proceed to settle our worth offerings and as we continue to enhance quality throughout the board, we see a great deal of tailwind heading into the following six to nine months.




And also we understand that there's possibly some remedies coming over the next six to 9 months. However in the meanwhile, this has actually been a quite good defensive play. Customers are still spending on cannabis - black metal awning. And with more stores coming, we think that's mosting likely to continue to open up the marketplace.


So all signs benefit Q2. And equilibrium of the year is really just mosting likely to be a function of those stores proceeding to open. Your next question comes from Doug Miehm from RBC Capital Markets. Please go in advance.-- RBC Funding Markets-- Expert Many thanks quite, and also greetings.






Look, I'll take a stab at this. And also David, you can enter. So two things. On market share, we are seeing improvements in market share. Quite typically I would say we struck a trough in the April, May time frame. And as we take a look at current patterns on share across the provinces that we can actually determine market share for, we do see an uptick across Canada in terms of Ontario, Quebec, Alberta, DC, and also we're positive that that uptick is mosting likely to continue for all the reasons I mentioned at the last question.

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We've taken the steps of getting our supply chain in equilibrium. And also we understand that in the short run, that may impair our gross business awning margin efficiency as we experience lower usage degrees. And we likewise know some of our competitors are taking a different path which is still continuing to run at high usage degrees, but generating probably 3 or four times their sales each quarter in their harvest which puts all that on their annual report, as well as that's mosting likely to come back at some factor In regards to surpluses.




We understand that we have actually got ongoing possibility to remain to boost our margins. And we assume the priority today is to preserve a well balanced supply chain versus simply filling out centers to maintain our economic climates of scale going. To make sure that's the course that we're taking. And once more, we proceed to believe that the next six to nine months for this sector are going to be really positive in regards to store counts.


This concludes the question-and-answer part of the call - black awning. And also I would certainly now such as to turn it back to Mr. Klein for last comments.-- President Yeah. Thank you once again for joining us. We anticipate sharing more progression in the coming months. In the meanwhile, I hope every one of you will certainly try our outstanding items, see our Tokyo Smoke and also Tweed shops, explore our shopcanopy.com internet site.